Manchester Basketball

When Manchester Basketball announced their plans to join Super League Basketball for the debut season, they had a clear challenge: they needed to a website that could connect quickly and effectively with fans. With both a men’s and a women’s professional team under one brand, the site needed to introduce the new club's identity while meeting all the practical demands of a high traffic ticketing website.

To meet this need, we created a flexible design system that could adapt to the team’s rapidly changing situation. We stayed in close communication with Manchester Basketball, aligning as we went to ensure every part of the site met their requirements without unnecessary delays.

The final product gave Manchester Basketball exactly what they needed (and more). The website offered an easy-to-use platform that not only supported the new brand but also created excitement among fans. The design was bold, creating space for the striking visuals of live sport alongside all the necessary features that helped fans get to a game.

The team loved the results, and the website has become an important part of their presence. More than just a website, it has become a cornerstone of their identity, helping to connect with fans and set the stage for future success in the league.

A player on a basketball court with his arms stretched wide
A screenshot of a mobile website
A screenshot of a desktop website
A basketball player getting ready to take a free throw
A basketball player dunking on someone during a game.

Working with Storyhouse has been a dream. The website connects the fans to the team in so many ways, we're so grateful.

Dominique Allen
Manchester Basketball

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